Traction Group just completed a Facebook webinar on Friday to nearly 150 franchise owners and, in doing so, we uncovered a few common errors and misconceptions about setting up and managing a Facebook Page for small business. So we thought we’d clarify a few of these and give you our recommendations for Facebook Page best practices. 1. [...]
From the category archives:
Social Marketing
Writing effective blog posts that get you traction often is something that puzzles the small business owner. While it’s not brain science, it does take a little time to get the hang of it. Once you get a system down for writing and editing, then it gets easier with time. Here are our top 10 [...]
Facebook’s CEO Mark Zuckerberg tells Bloomberg that he plans to take advantage of the surplus of engineers by increasing his workforce by 50%, from the current 1,000 employees to 1,500 in the next year. They also plan to have revenue of $500 million this year through advertising from companies such as Nike and J.C. Penneys.
Quantcast is a great site for getting up-to-date stats for traffic, demographics and lifestyle information on the web users audience for any website that has enough traffic to warrant measurement. The growth of Twitter has been phenomonal this year. Quantcast states that Twitter.com is a top 50 site (current rank 24) that reaches an estimated 28 [...]
Small business owners have enough on their mind without thinking they have to learn everything there is to know about social networking. Even those of us who are engrossed in the social media space every day feel like it is overwhelming at times, with new services that seem to come out of the woodwork each [...]
With the passing of my Mom a few years ago and with taking care of a still very agile 85-year-old father-in-law, we know a bit about being a care giver for an elderly family member, and learning more each day. So when Teresa and Torsten Steinfatt, franchise owners of Home Instead Senior Care of Richmond, were [...]
After much anticipation, we’ve finally launched our Traction Group website and blog. Stay tuned…this is just the beginning…but we’re very happy with the initial introduction. Having a website and blog built in WordPress gives us wonderful flexibility that other web design platforms don’t allow, with high SEO value to boot.
