by Sally Witzky on March 9, 2011
Many businesses and retailers are evaluating one-day discount coupon services like Groupon and Living Social to figure out whether they make sense to include in their overall marketing strategy. Like any marketing effort, there are pros and cons. And with the coupon services, there are many factors to consider and small business owners should not [...]
by Sally Witzky on January 15, 2011
We’ve been looking for an extensive 2011 digital marketing report that would summarize, in a more comprehensive fashion, the state of digital currently and to provide an outlook for the future for brands and retailers in particular. And we’ve found it. Below is a report from Engauge based in Atlanta. Interestingly, Scott Hildebrand, who is [...]
